3 Social Media Myths that you need to burst RIGHT NOW!!

   

   1.    Being on every Social Media Platform is important.

  Uh aan! Let us correct you here peeps, a bunch of follow us                    symbols  along  with your brand name would not make a difference              to your  identity. The  more the merrier, TRUE! But then again, you                have got to be very careful about the audience you are targeting and            the kind of user base on that platform. For instance, NO a steel                      manufacturer does not need a Pinterest account and neither does a              sandwich joint require a LinkedIn account. You have got to                                understand what channel caters who and just stop adding and                        spending on unnecessary channels. 

   2.    Your social media activity will elevate your business in a month or two

Rome was not built in a day! You have to understand that creating goodwill and selling on digital space is not a piece of cake. It takes time, effort and consistency to get good results out of Social Media. The reach is wide and the platform is most successful but the success does not indicate an overnight response. Have some patience all you entrepreneurs, Digital Media has got a lot in store for you, but take it one step at a time.

  3.    Your brand is successful if you have a large number of followers.

NO!! Absolute no! Probably IDs like Angel Priya has more friends than your own personal profile. Does that mean Angel Priya is really a known figure?
Get your doubts cleared here friends, the wide number of followers may add to your credibility and goodwill but it is no justification of the direct conversion ratio. These are probably the people who know you or may have ended up liking you and never looked back .These may or may not be your prospect customers/clients.
Summing it up, never judge a book by its cover!    
Shoot it.
Snap it
Share it!
Happy Socializing!