Influence Of Social Media Marketing On Hotel The Prabha International



Social Media Marketing in brand building is one of the integral parts of business development. It not only increases awareness about the product but also gives brand a distinguished identity. The introduction of innovative platforms has helped brands to increase their equity and promote themselves amongst potential customers. 

For establishing a powerful brand image, it is essential to understand the importance of branding as a tool. Brand building is not about just communicating with customers but it is all about creating value for them. Social media can be a very strong branding tool if used with the guidance of a social media agency. 



Hotel The Prabha International, one of the best hotel in Gwalior has created a strong social presence by availing efficient social media marketing services from Aquarian resources. 

Aquarian Resources, one of the leading service providers of digital marketing & social media marketing in Indore, offers incomparable digital marketing services to almost all types of businesses. We have assisted Hotel The Prabha International in managing their social media presence by managing their page on Facebook- the most influential social platform. 

Hotel The Prabha International has successfully achieved:

      1.     Improved audience insight: 


With the help of effective social communication Hotel The Prabha International has been successful in knowing in deep the likes, dislikes and interests of its prospective as well as existing customers. This has led them to improve the audience insight to a great extent and making efforts in fulfilling their desires.

      2.     Improved SEO ranking:

With the improved number of followers and connections on the Facebook page and a content which links the external sites has helped to gain the attention of Google and thus has led to an improved SEO ranking.

      
     3.     Better positioning as Best Hotel

Being active on social media through regular updates regarding new offerings, events and other news, has gained a good recognition. The regular comments, feedbacks and likes from the new as well as existing customers have helped to rank as best hotel in Gwalior.

Thus, social media marketing services from Aquarian Resources has positively helped Hotel The Prabha International in making its mark on social media platform.